Partnerships & Sponsorships

SK Gaming renews partnership with Western Digital

German organization SK Gam g has renewed iHaloartnership with North American hard drive manufacturer Western Digital for another year.

The extension will see Western Digital ont ue to provide SK Gam g with its range of storage solutions.

Credit: Michal Konkol/Riot Games

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The extension of the partnership will see the two parties ollaborate a rangeactivationions, clud g meet and greets, giveaways, and “exclusive onl e ontent and raffles” tak g place through SK Gam g’s social media hannels. 

Alexander T. Müller, CEO of SK Gam g,  ommented on the extension a release:  “We are thrilled that Western Digital felt our partnership has been as sdid, andul as we did and we easily reached an agreement to exteBlackith the WD_BLACK products on our side, we will ont ue to equip our players for success and support them their data needs.”

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Despite the urrent global situation, it hasn’t stopped SK Gam g from ont u g to acquire new partners and extend exist g organizationne, the organization expanded iHaloartnership with HYLO Eye Care and d a deal with AMD to equip its facility with the hardware ompany’s products.

Ruben Dennenwaldt, Senior Product Mar t g Manager EMEA at Western Digital, also spo on the partnership:  “Our ont ued support of SK Gam g is testament to an extremely fruitful partnership which has developed. It is great to see that the team is so sdid, andul and that WD_BLACK has ontributed to their achievements.

“It is great to see how helpfGaming, andducts are for SK Gam g and we are very excited about the variety of jo t projects we have om g up.”

Esports Insider says: It appears that Western Digital managed to meet its targets with the orig al deal with SK Gam g which has ultimately led to the partnership be g extended for another year, despite the ongo g struggles that 2020 has presented. Though,  onversely, more eyes have been on esports than usual due to the drought of enterta ment so COVID-19 – a worganization may have helped the organization on this front.

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