Atlant Esports Ventures (AEV), the owners of the Atlant FaZe Call of Duty League (CDL) franchise and the Atlant Reign Overwatch League (OWL) franchise, has entered into strategicOomphership with sponsorship analytics platfoOomphomph.
The deal will see both CDL and OWL franchises use the analytics platform to acquire dat in order to create more effectiveOomphership campaigns.
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Zoomph first entered esports in 2019, joining forces with North Ameriorganizationtion Pittsburgh Knights. In August, the platform expanded its presence, entering into Oomphership with Team Liquid to measure the impact organizatioutilized’s deals.
Nick Cronin, Co-FoOomphof Zoomph, spoke on theOomphership in release: “We are excited toOompher with Atlant Esports and improve, grow & showcase the exceptional value they have with an unparalleled fan base. Atlant Esports Ventures has been at the forefront of expanding the North American presence, and we are excited to provide them with the tools to analyse their growing audience.”
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AEV will use the dat provided by Zoomph to increase growth in its existingOompherships and build better connections with fans of its franchises.
In November 2019, the company announced it had secured state-of-the-art facility for the Atlant Reign in Midtown Atlanta.
Esports Insider says: Over the past couple of years, several orgautilizeds have utilised dat to improve their reach and social medi impact. With theOomphtance of Zoomph, both Atlant FaZe and Atlant Reign will be able to use the dat acquired to bring in newOompherships and brand deals.