Europe

Misfits Gaming Group indicators League of Legends partnership with KIOXIA

Florida-based esports organisation Misfits Gaming Group has introduced reminiscence options producer KIOXIA Europe GmbH as the most recent sponsor of its League of Legends groups.

Based on the discharge, the partnership will see Misfits Gaming’s League of Legends groups in Berlin be geared up with KIOXIA’s EXCERIA SSDs. Furthermore, the entities will collaborate on content material ‘that resonates with esports audiences’. 

Emblem credit score: Misfits Gaming

RELATED: RESPAWN Merchandise turns into furnishings associate of Misfits Gaming Group

KIOXIA and Misfits Gaming’s collaboration is predicted to offer the reminiscence producer with extra esports knowledge and insights into the efficiency wants {of professional} gamers. The sponsorship deal will apply to Misfits Gaming’s League of Legends European Championship (LEC) and Ligue Française de League of Legends (LFL) groups. 

Vas Roberts, VP of Partnerships at Misfits Gaming Group, commented: “KIOXIA is world-renowned for his or her excellence in storage and reminiscence options, and we’re thrilled to welcome such a prestigious associate to our staff.

“Their new vary of high-speed EXCERIA SSDs will energy the League of Legends groups in Berlin and guarantee our gamers get one of the best efficiency out of their PCs.”

Misfits Gaming Group has secured a large number of partnerships already in 2021, with the likes of gaming furnishings producer RESPAWN Merchandise, British headwear model Tokyo Time, and gaming {hardware} firm ASUS ROG all becoming a member of the organisation’s business portfolio.

RELATED: Misfits Gaming Group enters strategic partnership with Zoomph

Concerning the brand new partnership, Jamie Stitt, KIOXIA Europe GmbH’s Common Supervisor of B2C Gross sales & Advertising, added: “We’re excited to be a proud sponsor of the Misfits Gaming groups as they embark on a brand new season within the LEC and LFL. Misfits Gaming has a wealth of expertise of their esports groups and likewise by their social and branding content material groups.

“Stable state drives are a elementary part of a high-performing gaming system and KIOXIA appears ahead to supporting the groups with the {hardware} they should carry out within the type of our EXCERIA SSD vary.”

Esports Insider says: Partnerships between know-how producers and esports organisations have at all times gone hand-in-hand. As such, it’s no shock to see KIOXIA safe a take care of Misfits Gaming Group. The deal solely contains Misfits’ League of Legends division and so it’ll be attention-grabbing to see if the partnership expands into different titles sooner or later. 

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