Europe

ReKTGlobal secures information partnership with Shikenso Analytics

Esports infrastructure firm ReKTGlobal has introduced a partnership with information analytics firm Shikenso Analytics.

Because of the deal, the analytics firm will monitor the efficiency ReKTGlobal’s current activations and partnerships.

Picture credit score: ReKTGlobal, Shikenso Analytics

RELATED: ReKTGlobal reportedly in talks to go public through SPAC merger

Based on a launch, Shikenso Analytics’ ‘AI-powered sponsorship measurement options’ will assist allow manufacturers coming into into the esports trade.

As well as, the info supplied will showcase detailed analytics of sponsorship placements for Rogue and ReKTGlobal’s Name of Obligation League franchise London Royal Ravens.

Brad Sive, Chief Income Officer at ReKTGlobal, spoke on the deal: “With Shikenso, we now have discovered a accomplice that gives us with best-in-class monitoring for all our partnership actions and helps us perceive all ranges of sponsorship information.

“Shikenso will permit ReKTGlobal to optimise sponsorship placements for our companions, and to supply third celebration, attributable information to indicate the effectivity and efficacy of our model partnerships. Shikenso gives an extra layer of accountability for our companions, making certain that our partnership {dollars} are working as laborious as potential for our sponsors.” 

RELATED: Calyx Gaming companions with Shikenso Analytics

The collaboration marks the primary partnership for ReKTGlobal in 2022. The deal additionally follows a report stating that the corporate is contemplating a merger with Bull Horn Holdings Corp. to turn out to be a publically traded firm.

Arwin Fallah Shirazi, CEO of Shikenso Analytics, added: “ReKTGlobal’s technique may be very distinctive and helpful, wanting on the success the organisation is having with its endeavour. Our firms share the identical ideas on how partnerships ought to be approached and managed, which in the end underlines the significance of our resolution for them. In consequence, we’re glad to assist ReKTGlobal make clear their efficiency information and media values.” 

Esports Insider says: ReKTGlobal turns into the newest in an extended checklist of companions for Shikenso Analytics, which has helped event organisers and esports organisations to optimise partnerships. The deal will allow the corporate to make clear current offers for Rogue and the London Royal Ravens, doubtlessly opening the door for extra manufacturers to affix forces by new activations.

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